You Are Here – Košice

You Are Here – Košice is a mug for a city with deep historical roots, a cultural and economic hub of eastern Slovakia. First mentioned in records from 1230, Košice quickly grew into a prominent medieval town, becoming the first European city to be granted its own coat of arms in 1369. Strategically located along important trade routes, it flourished as a center of commerce, craftsmanship, and governance within the Kingdom of Hungary. Over the centuries, Košice experienced periods of prosperity and hardship under various empires, including Ottoman incursions and Habsburg rule.… Read more

You Are Here – Brno

Starbucks You Are Here – Brno is a mug for the cultural and administrative heart of Moravia in the Czech Republic. Once a medieval stronghold, Brno has witnessed centuries of transformation, from its 13th-century origins as a royal city to its role as a major industrial center of the Austro-Hungarian Empire. The city’s historic core still showcases Gothic and Baroque architecture, while landmarks like Špilberk Castle and the Cathedral of St. Peter and Paul echo tales of sieges and resilience. Today, Brno blends its storied past with a vibrant modern identity, making it a city of tradition, innovation, and enduring charm.… Read more

You Are Here – Iceland

Starbucks has opened its first store in Iceland, located inside the Alda Hotel on Reykjavík’s main shopping street, Laugavegur. This marks the brand’s official entry into the Icelandic market, bringing its signature coffee experience to both locals and tourists. There is also the exclusive mug released alongside the store launch, You Are Here — Iceland. I can’t wait to add this beauty to my collection!

The unique design of the new mug captures the spirit of Iceland:

Iceland is famously home to some of the most stunning waterfalls in the world.… Read more

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You Are Here – Plzeň

Let’s get back to Europe, where the YAH collection is still growing! You Are Here – Plzeň is the brand-new mug for a city located in the western part of the Czech Republic. Founded in 1295 by King Wenceslaus II, Plzeň quickly became a key trade and cultural center due to its strategic location at the crossroads of major routes. The city is perhaps best known as the birthplace of Pilsner beer, first brewed in 1842 at the Pilsner Urquell Brewery, which revolutionized brewing worldwide.… Read more

You Are Here – Roma

Starbucks has released an updated version of the mug for the capital of Italy: You Are Here – Roma. You can see a comparison of the two mugs below; they are identical except for the city name. Roma is how the locals say it — a name as timeless as the city itself.

Speaking of names, here are some of Rome’s most iconic nicknames:

– The Eternal City
Roma is known as The Eternal City because its legacy spans thousands of years, from the rise of the Roman Empire to today’s bustling capital.… Read more

You Are Here – České Budějovice

The Czech Republic is getting a new release from the beloved YAH series. You Are Here – České Budějovice is a mug for a historic city in the South Bohemian region of the Czech Republic, which is also known as Budweis. Founded in 1265 by the Přemyslid king Ottokar II, it developed rapidly due to its strategic location at the confluence of the Vltava and Malše rivers. The city was granted the privilege of a royal town, boosting its trade and cultural significance.… Read more

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You Are Here – Kazakhstan

Interestingly, Kazakhstan was the only country for which Starbucks released an ornament but not a full-size mug. This situation was recently fixed by this brand-new release: the You Are Here – Kazakhstan mug.

Here is what we see in the design of this mug:

Tea drinking is a central part of Kazakhstani culture, often serving as a symbol of hospitality and community. It’s common for Kazakhs to share a pot of tea, typically green or black, with friends and visitors, accompanied by traditional sweets and snacks.… Read more

You Are Here – Almaty

You Are Here – Almaty is an unexpected release from Kazakhstan, a vast, landlocked country in Central Asia, known for its cultural heritage, diverse landscapes, and rich natural resources. Interestingly enough, Kazakhstan only saw two other releases from the YAH series: the Astana mug and the Kazakhstan ornament.

Almaty, the largest city in the country, has a fascinating history that spans centuries. Originally known as Alma-Ata, which translates to “Father of Apples” in Kazakh, the city’s name reflects its deep connection to the fertile region, famous for its wild apple trees.… Read more

You Are Here – Torun

You Are Here – Toruń is a mug for a city steeped in history, where cobbled streets echo the past. Known for being the birthplace of the famous astronomer Nicolaus Copernicus, Torun’s medieval architecture and well-preserved Old Town are UNESCO World Heritage Sites. The city is a living museum, showcasing its rich heritage through landmarks like the Gothic-style Torun Cathedral and the imposing Teutonic Castle. Its history, dating back to the 13th century, intertwines with the development of science, trade, and culture, making Torun a fascinating destination for history enthusiasts.… Read more

You Are Here – Baku

Starbucks You Are Here – Baku comes from Azerbaijan, also known as the “Land of Fire.” This country in the South Caucasus region is blending ancient history, rich culture, and modern development.

Baku, the capital of the country, is a vibrant city where ancient history meets modern innovation. The iconic Flame Towers light up the skyline, while the medieval Old City, a UNESCO World Heritage site, showcases landmarks like the Maiden Tower and the Palace of the Shirvanshahs. Along the Caspian Sea, the city’s waterfront promenade, Baku Boulevard, offers a lively atmosphere with parks, cafes, and stunning views.… Read more

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