
Starbucks Expands Discovery Series to Korea
Big news for Starbucks collectors: the Discovery Series is officially going global. For the first time, a mug from this line has been released outside the U.S. or Canada – and it’s landing in South Korea.
As you can see from this official Starbucks’ promotional banner, along with the Korea mug, they have also dropped a matching ornament and tumbler. This is a major shift in the series, which until now has focused exclusively on North American cities and regions. Korea’s release could be the first step in a wider expansion across Asia – and potentially beyond.
Rumours are already swirling about Colombia joining the lineup, which would make South America the next stop. If that happens, this series could quickly evolve into a true global showcase of Starbucks destinations.
I’ll be posting detailed photos of the Korea mug and ornament soon, along with a full review of the design, materials, and what makes this release stand out. Stay tuned – this might just be the start of something much bigger for collectors worldwide.