Discovery Series – Nagano
The Starbucks Discovery Series Nagano mug highlights one of Japan’s most mountainous prefectures, known for alpine scenery, historic towns, winter sports, hot springs, and local foods. Nagano hosted the 1998 Winter Olympics and remains a major destination for skiing and snowboarding, while places such as Matsumoto, Hakuba, Kamikochi, and the Japanese Alps give the prefecture a strong outdoor identity. Historic castles, orchards, mountain wildlife, and traditional cuisine add a very different side to the region beyond the ski resorts.
Here are some of the landmarks, foods, activities, and symbols featured in the design:
– The bowl of soba noodles is a natural choice for Nagano, where buckwheat noodles are one of the best-known regional foods.… Read more

