You Are Here Seoul – an opportunity to own one of the rarest Starbucks mugs ever released

As many collectors already know, Starbucks never officially released a You Are Here Seoul mug. South Korea received the Korea Real City series instead, making a Seoul YAH mug something that simply wasn’t supposed to exist.

Well… one does.

This is not a production mug that somehow slipped through retail. It is believed to be a prototype/sample created during the development of the You Are Here collection before the series was discontinued. To date, this may be the only known example to have surfaced publicly, although its exact production history remains unknown.

For anyone interested in the story behind it, I recently wrote about the mug here.

The owner is open to a private sale, offering it for US$3,000 with an opportunity to save on marketplace fees.

Yes, that’s a significant amount for a mug. But this isn’t an ordinary collectible – it’s a fascinating piece of Starbucks history and an opportunity that may never come around again. For the right collector, it could become the centrepiece of a world-class Starbucks collection and a conversation starter among fellow enthusiasts who appreciate just how unusual this piece is.

If you’re seriously interested or have questions, feel free to contact them directly at sourgummies2026@gmail.com

Happy collecting!