Discovery Series – Curitiba

The Starbucks Discovery Series Curitiba mug highlights a city known for its parks, distinctive architecture, urban planning, and strong connection to nature. Curitiba became the capital of Paraná in the 19th century and later grew rapidly with waves of European immigration, especially from Poland, Germany, Italy, and Ukraine. Over time, the city became internationally known for its public transportation system and environmental planning, while landmarks such as the Botanical Garden, Ópera de Arame, and Oscar Niemeyer Museum gave it a very recognizable visual identity.… Read more

Been There – Curitiba

Been There – Curitiba is a mug for the capital of Paraná state in southern Brazil. It was founded in 1693, though it truly flourished in the 19th century with European immigration, particularly from Poland, Germany, Italy, and Ukraine. The city transformed dramatically under Mayor Jaime Lerner in the 1970s, who pioneered innovative urban planning solutions that made Curitiba internationally renowned as a model of sustainable development. From its pedestrianized downtown and pioneering Bus Rapid Transit system to its extensive green spaces and cultural programs, Curitiba represents Brazilian urbanism at its most creative and livable.… Read more