Discovery Series – Hokkaido

The Starbucks Discovery Series Hokkaido mug explores Japan’s northernmost main island, a region known for long snowy winters, mountains, wildlife, agriculture, and distinctive local traditions. Hokkaido was historically inhabited by the indigenous Ainu people and was known as Ezo before receiving its present name in 1869, during a period of rapid Japanese settlement and development. Today, its relatively cool climate and wide-open landscapes distinguish it from much of the rest of Japan, while winter sports, seafood, and spectacular natural scenery attract visitors throughout the year.… Read more

Been There – Hokkaido

Starbucks Been There Hokkaido is a mug for Japan’s northernmost island, which has a rich history shaped by its indigenous Ainu people and later Japanese colonization. Originally called “Ezo,” Hokkaido was home to the Ainu for centuries before the Japanese government began its assimilation efforts in the 19th century. The Meiji Restoration marked a turning point when Hokkaido was officially named and developed as a frontier for agricultural expansion and defense. The island’s harsh climate and rugged terrain made settlement challenging, but the development of infrastructure and the influx of settlers transformed Hokkaido into a vital part of Japan’s national identity.… Read more